The Biggest Benefits of Route Optimization in the Ecommerce Fulfilment

Aug., 10 2022

The e-commerce sector has been one of the few industries to not only survive but THRIVE during the pandemic. With more and more people turning to online shopping for their needs, the demand for efficient and quick delivery has never been higher.

Route optimization is a process that can help e-commerce businesses meet these demands by streamlining their fulfilment process. In this blog post, we will explore the biggest benefits of route optimization and how it can help your e-commerce business.

By implementing route optimization, you can improve your customer satisfaction levels, save time and money, and increase your efficiency. Keep reading to learn more about how route optimization can help your e-commerce business.


Benefits of Route Optimization:

Greater savings on operating costs
The most efficient routes can be identified with the help of route optimization software. According to research, using the optimal route can result in fuel savings of up to 30%. Reducing the amount of time that vehicles are on the road is one of the main goals of route optimization software. Your maintenance costs decrease if your vehicles are not used frequently. Additionally, because vehicles are used for a longer period of time before being pulled for maintenance, the loss of functional time is decreased. The fact that your vehicles wear slowly means cheaper insurance and replacement expenses, which is critical.


Increase Safety
The goal of route optimization software is to shorten the amount of time that vehicles are on the road. Better safety results from less time spent driving.


Enhanced Customer Experience
Route optimization software in-app helps to reduce delays. The software makes use of GPS tracking and recommends the best route based on the driver’s current location, delivery time and distance. Even when there are unavoidable situations like a vehicle breakdown, a driver falling sick or being involved in an accident. To make sure the order is delivered on time, you may then assign the job to the new driver and re-optimize the route. More clients will fall in love with your brand as your on-time arrival rate rises.

Increasing driver motivation
Drivers can avoid risky situations and pointless delays by using efficient routes. Drivers have an increase in confidence on the road when their driving conditions improve. Route planning reduces by 95% and it takes driver breaks and lunches into account while optimizing routes to make sure they have enough time to rest.
Satisfied drivers are more likely to remain loyal to your company for an extended period of time and put up their best effort, which helps your business succeed.


Increased Productivity
Drivers who don't manage their time efficiently or take longer breaks than necessary can be quite costly to the business. Software for route planning can assist in solving this issue. These solutions support managers in keeping an eye on the behaviour of their drivers’. Managers can quickly take the necessary steps with the aid of real-time tracking.


Increase daily jobs load
In a perfect scenario, you would like your drivers to finish as many projects as possible each day; yet, adding more work may backfire and lead to angry drivers. Choosing a route optimization tool can help with this issue because the program will optimize the route in terms of both the distance travelled and the amount of driving time. You can provide your drivers additional jobs as their service time decreases, which will boost your revenue.

Still not sure whether a route optimization system works for your business? Don’t worry! Test Drive uRoute Premium subscription plans at zero cost till the end of the year. Get in touch with our sales team to request a demo at

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